Gap Filling for Society's Sake

This may just come as my own person opinion, however, I believe gap filling has become so mainstream because regular TV audiences need it. I'm not sure of the statistics, but TV I'm sure is more popular than movies are, and movies don't leave you with that suspenseful week of wondering what's going to happen next, you are able to wait 30 minutes and see the outcome. Personally, I tend to watch TV shows either back-to-back in seasons or record them so I'm not sitting through commercials. I think this stems from my love for movies and sitting down for longer than 22 minutes plus the 8 minutes of gap filling commercials. Sure, cutting off the program for a commercial or showing us clips of what will happen next week is cool and suspenseful, but most TV shows, again, in my own opinion, are not simply good enough for me to keep interest in what is going to happen next.